Murad Launches Pomegranate Exfoliating Mask

Murad, Inc. has launched its new Pomegranate Exfoliating Mask, designed to provide instantly smoother and more hydrated skin with once weekly applications. The high-performance exfoliating mask is designed to address combination skin concerns, including oily and dry problem areas. Its ingredients include Pomegranate and Ginkgo Biloba Extracts to fight free radicals and inflammation. It also contains natural fruit enzymes and AHAs to help dissolve tired cells while freeing the... Read More

Molton Brown Re-charge Black Pepper Body Wash

Molton Brown have come a long way since their original incarnation as hairdressers on South Molton Street, London in 1973. The Molton Brown re-charge black pepper bodywash is truly a testament to that journey. In keeping with the Molton Brown natural ethos, their shower gels exude exquisite aromas of vetiver, basil, bergamot, galbanum, amber and vanilla. Of note is the black pepper oil in the famed re-charge black pepper bodywash, which acts as an aphrodisiac by warming... Read More

Anthony Logistics – ’6 Steps to Bliss’

Objective: Revitalize your skin and prevent future breakouts Strategy: Cleanse, tone, exfoliate, massage and moisturize for a smooth complexion. 1. Prepare hot towels. 2. To prep the skin for deeper exfoliation, start with a multi-purpose cleanser to remove impurities without stripping the skin use Glycolic Facial Cleanser. For problem skin, use our Acne Cleanser. Remove the cleanser with hot dampened towels. 3. Apply a thin layer of the Deep Pore Cleansing Clay mask with a... Read More

Gillette® teams up with WWE® to help guys be ‘Superstars’

Gillette® [PG] has expanded its relationship with World Wrestling Entertainment® and introduced a new, four-month interactive online campaign featuring WWE Superstars John Cena, Chris Jericho, and Cody Rhodes called “Be A Superstar” at www.wwe.com/beasuperstar. These three Superstars will be featured in more than a dozen engaging videos showing how they each embody Gillette Fusion qualities of individuality, style and confidence. “Stepping Up” is hosted... Read More

Aramis to Launch Gentleman’s Collection

Estée Lauder, owner of the Aramis fragrance brand has announced the repackaging and relaunching of its collection of 8 men’s scents that were introduced from 1974 to 2006. The new line will be known as The Gentleman’s Collection by Aramis. Six of the scents — Aramis 900 (1974), Devin (1977), JHL (1981), Tuscany Per Uomo (1984), New West for Him (1988) and Havana (1994) — will be relaunched in the U.S. All eight, including Aramis Life (2003) and Aramis Always... Read More

Burt’s Bees targets acne!

Cult skincare (and more) brand Burt’s Bees has announced its intention to release an anti-acne range. The range will consist as always, of all natural ingredients – ingredients which Burt’s Bees assures will be as good (if not better) at fighting acne as its chemical laden competitors. This is great news for all natural product enthusiasts (of which Ape to Gentleman are). The main ingredient in the fight against acne will be Salicylic Acid, used in many acne... Read More

Kyoku For Men is well received

Launched in the spring of 2009, industry sources are reporting fast growing sales of Japanese inspired male skin care brand Kyoku for Men. Kyoku founder Asim Akhtar was inspired to create the line after travelling to Japan. In particular, Akhtar visited a village two hours from Tokyo called Yuzuri Hara, which is known as the village of long life because over 10 percent of the village’s population is more than 80 years old. Akhtar, a medical doctor, attributes the villagers’... Read More

P&G expands direct retail

Corporate giants Proctor & Gamble who recently acquired high-end shaving company The Art of Shaving have expressed an interest in venturing further into the male grooming retail market. Previous attempts by P&G to move into retail have failed but P&G spokeswoman Kelly Vanasse said ”The focus will be on doing retail sales,” “We’re assessing all the possibilities. We’re just going to learn about this area.” Source: Cincinnati.com  Read More

The Art of Shaving Shave Cream

The Art of Shaving’s dedication to the science of aromatherapy is the foundation of their product philosophy. Their products are formulated using high quality botanical ingredients and 100% pure essential oils. These ingredients provide therapeutic properties to the skin and mean that razor burn and ingrown hairs are avoided, while nicks and cuts are prevented and healed. All this is expertise was put in to practice when developing the Art of Shaving Shave Cream. One of the... Read More

Salt & Pepper Moustasche

A must have for any modern gent (if not for yourself, it’d make a good present) this cunningly disguised salt and pepper shaker would be the perfect finishing touch for your walnut desk or dining table. Await the look of confusion from your dinner guests as they ask you to pass the salt, and see you reaching for the wooden moustache. Sometimes it’s the little things in life. The moustache is made of pure walnut and is finished with mineral oil. Rubber plugs on the bottom... Read More