News: Head & Shoulders X Michael Phelps

  The world leading anti-dandruff brand head&shoulders has today announced that Michael Phelps, US swimmer, 3-time Olympian and 14-time Olympic Games Gold medalist, is to become the new global face of the brand. The partnership will be executed throughout the London 2012 Olympic Games and beyond. Phelps will front the ‘Wash in Confidence’ campaign which will run across multiple marketing platforms. The initiative looks to capture the participatory nature of the Olympic... Read More