For Spring/ Summer 2016, the original Reebok Classic Leather is being re-invigorated. Originally crafted for the street- not the running track, the Classic Leather arrived in 1983 and has been popular since. A modern classic, full of Reebok heritage.

20151012_RH002_reebok_kendricklamar_shot4_0162.jpg

For the campaign, Reebok enlisted artist Kendrick Lamar- who having worn the sneaker throughout high-school, seems like a good fit for the now adidas owned brand.

20151012_RH002_reebok_kendricklamar_shot3_details_0164.jpg

Featuring a white, leather upper, signature Reebok Classic branding and a retro gum sole- they have been kept simple and clean. The Classic Leather is available now both online and in-store at select retailers worldwide.

reebok.co.uk