Review: Anne Semonin, Andaz Liverpool Street Hotel

With a range of services available to external visitors at their Anne Semonin Treatment Room, the Andaz Liverpool Street Hotel is perfectly placed for commuters in need of revitalization and refreshment before, during or after office hours. Formerly the Great Eastern Hotel, which opened in 1884, the Andaz now houses over two hundred contemporary bedrooms, five restaurants and a... Read More

Original Penguin for Men Fragrance

In 1955 a Minneapolis-based underwear and military supply company called Munsingwear introduced their first golf shirt to America. The Penguin on all their shirts is called Pete and the shirt became known as The Original Penguin. Fast-forward to March 2012 and Original Penguin introduces its first ever fragrance. Original Penguin for Men is a classic oriental fragrance with top... Read More

Foad’s Toad Satin Wax

It was whilst working on the set of Sherlock Holmes 2 that make up and prosthetics artist Patt Foad that gave birth to Foad Wax Ltd. At this point in time he had managed to cultivate himself a rather impressive moustache, but felt that many waxes that he had tried in the past did not have the versatility of hold and ease of styling that he sought after. “A wax that was both firm... Read More

Baxter of California Deodorant

Natural deodorants are most certainly en vogue and not without good reason. While ingredients such as aluminium and alcohol as historically key components for odour elimination, research has shown there are better ways to achieve odour free results without the potentially adverse effects. What’s wrong with Aluminium and Alcohol in deodorants? Aluminium – Men with sensitive... Read More

Eau d’Italie

History Eau d’Italie was launched to celebrate the 50th anniversary of the stunning La Sireneuse hotel in Positano, on the Italian Amalfi coast. The hotel wanted to create a gift for all of their guests, and when in discussion the idea of a fragrance was brought up. Hence the birth of Eau d’Italie designed to recreate the scent of the hotel and the surrounding area. The... Read More

A*Men Pure Shot

The story of Oscar Pistorius is an incredible one. At a mere 11 months old his legs were amputated resulting in a birth defect. He then learned to walk with artificial limbs, later to be replaced by carbon fiber “blades” enabling him to not only walk with more speed, but also develop the capacity to move at an unthinkable pace. This talent led Mr Pistorius to become a prolific... Read More

Tell a Story: D.S. & Durga Aromatic Preparations

The world of fragrance has grown in its scale and tenacity meaning that now more than ever it takes a distinct ardour for a new fragrance brand to succeed; one that reaches far deeper than the composition of the scent itself. Unfortunately we live in times of mass fragrance production, which ‘dilute’ the overall offering, making it harder for the more intricate, niche... Read More

Institut Esthederm: Cellular Water

As we optimistically await another rise in the temperature, our thoughts have turned to finding a convenient method of refreshing the face on those warm days at your desk, where freshening up between meetings and evening events becomes an essential part of the day. One of our favourite applications comes from Parisian skincare firm Institut Esthederm, whose multi-functional offering... Read More

Spring Summer Fragrance

As the climate changes so does our sentiment as temperamental moodiness is replaced with a fresh optimism that comes with Spring.  Today we look at three timely fragrance releases that don’t ‘re-invent the wheel’ per se, but rather opt for an ‘if it ain’t broke don’t fix it’ approach to reinvention. Jean Paul Gaultier Le Male Summer For the Spring Summer this... Read More

Molton Brown Skincare and Anti-Ageing Bodycare Collection

One of mine and every one at Ape to Gentleman’s favourite home, fragrance, bath and body brands; Molton Brown, have just landed an almighty footprint in the skincare market. Molton Brown have almost but sewn up the aforementioned beauty and grooming areas but skincare is yet to be dominated. This week, that may be about to change with the launch of the Molton Brown Skincare... Read More