UNDERGREEN present WHITE and BLACK
Created by rebellious minds, the new Undergreen a different approach to perfume design, redefining ‘luxury’ and melding the gap between classical perfumery and our desire for natural pleasures. Debuting its innovative, WHITE and BLACK, two new multidimensional fragrances each crafted to inspire and evoke the senses with a fusion of cutting-edge design and modern style tcombined with 100% natural formulations.
Respecting the methods of traditional composition and yet letting nature be an inspiration, these provoking new perfumes are formulated using new natural processes, known as Chimie Naturelle. Unlike traditional natural perfumes, they utilise a sophisticated mix of complexity and longevity.
“As a life science, Chimie Naturelle is a perfect natural mimic of synthetics and is the expression of our desire to create a revolutionary new generation of natural luxury perfumes, delivering ambrosial elegance and balanced harmony with enduring high efficacy.”
An all-white clad composition, mesmerisingly clean and fresh.
Top note: Aldehyde, White Mint, Coconut
Middle note: Orange Blossom, Jasmine, Ylang-Ylang
Base note: Orris Butter, Amyris Wood, Balsam Styrax, Tuberose Absolute
A dark, black composition, mingling rare woods and exotic spices.
Top note: Black Pepper, Cinnamon, Ginger
Middle note: Liquorice, Coffee, Tonka Beans
Base note: Incense, Gaiac Wood, Birch Bark, Oud
Breaking the rules of traditional perfumery, Fabrice Olivieri is known for inventing unconventional perfumes and in deploying new creative fields. It took Fabrice nearly two years to find the precise balance and assembly of natural materials required to create the Undergreen scents.
“I am very attached to the overall concept of Undergreen, I like projects born with a strong identity and which do not feel structured – capturing this creativity and translating it into two new unique fragrances using only 100% natural formulations represented an enjoyable challenge that I hope men and women will discover and enjoy.” – Fabrice Olivieri
WHITE CLASSIC EDITION £120
Perfume White 100ml version Eau de Parfum
WHITE LIMITED EDITION £295
Perfume White 100 ml version Elixir de Parfum
Bulb atomizer on/off system
White lacquered wood box in limited edition of 999 units (design by Anha Paris)
BLACK CLASSIC EDITION £120
Perfume Black 100ml version Eau de Parfum
BLACK LIMITED EDITION £295
Perfume Black 100ml version Elixir de Parfum
Bulb atomizer on/off system
Black lacquered wood box in limited edition of 999 units (design by Anha Paris)
WHITE and BLACK classic perfumes launch exclusively into Harvey Nichols, Knightsbridge on 19 April. The Limited Edition collection will be introduced in-store on 1 May 2012.