Baxter of California Deodorant
Natural deodorants are most certainly en vogue and not without good reason. While ingredients such as aluminium and alcohol as historically key components for odour elimination, research has shown there are better ways to achieve odour free results without the potentially adverse effects. What’s wrong with Aluminium and Alcohol in deodorants? Aluminium – Men with sensitive skin may have allergic reaction to aluminium leading to irritation... Read More
Review: Malin + Goetz Eucalyptus Deodorant
Finding a good deodorant can be an arduous search for a product that will leave you odourless. Amid the advert claims that you’ll receive 48-hour protection, no staining and no odour there’s rarely a product that will work well in all three departments. Thankfully, a deodorant is currently out there that offers armpits everywhere what they deserve, the simple, yet highly effective, Malin & Goetz Eucalyptus Deodorant. Formulated using a precise... Read More
Moschino Forever X Josh Beech
Moschino Forever is the new masculine fragrance by Moschino, a timeless scent inspired by Moschino fashion known for reinterpreting classics with elegance and irony, an Eau de Toilette created for a classic man with a strong personality that enables him to be both original and unique. THE FRAGRANCE A fresh and sensual scent with a modern and surprising fougere accord, the fragrance opens with a bright and bold freshness with accents of Kumquat, Bergamot... Read More
Behind the Scenes: Dove Men+Care “Journey to Comfort” with Davis Love III and Stewart Cink
Today Ape to Gentleman bring you some behind the scene clips from the Dove Men+ Care “Journey to Comfort” campaign. These videos go deeper inside the lives of Golfing icons Stewart Cink (2009 Open Champion) and Davis Love III (1997 PGA Champion and 2012 U.S. Ryder Cup Team Captain), both as professional golfers and family men – a unique insight. The video series is inspired by the Dove Men+Care collection of grooming products including... Read More
New: Adidas Intense Touch
Sporting specialists Adidas have announced the launch of a new range of gym bag grooming products to take you from pre-sport to post-sport with ease. Entitled adidas Intense Touch, the new range has a masculine and ‘heroic’ fragrance that inspires you to follow in the footsteps of sporting heroes. The elegant aroma starts off with a burst of spices and black and pepper and is enriched with a blend of kiwi and smoky black tea for a refreshing... Read More
Valentine’s Date Night Preparation…
Tonight’s the night – you’re taking out that special Lady you’ve been eyeing for weeks. Reservations are set, your outfit is picked and all you need to do is get ready for an amazing night on the town. First dates are always stressful- what if you have something in your teeth the entire time, what if they have an annoying laugh, what if your jokes aren’t funny? Lucky for you, one “what if” you won’t need to deal with is whether... Read More
Lynx Excite: A new breed of Lynx?
Most of the fragrances on Ape to Gentleman are catering more towards the Gent end of the fragrance spectrum. However just as a Football team must experience Conference Football before it ascends to the Premiership, or wine lovers must experience Lambrini before they appreciate a Chablis, so must our noses progress through an olfactory journey. This January, Lynx is launching its most sophisticated fragrance to date, Lynx Excite. Developed using premium... Read More
Grooming Gifts: Stocking Fillers
Due to the nature of the beast that we are (aka men), we need ‘things’ to be made as easy as possible in order for good habits to persist; this certainly applies with men and grooming. Many men use Christmas as an opportunity to stock up on their grooming essentials and many women use Christmas as an opportunity to introduce grooming as an essential. So as not to disappoint, here is a selection of 10 grooming stocking fillers to keep both... Read More
[CLOSED] Wingman: A Gentleman never smells…
What is Wingman? Wingman is a premium wipe designed to remove dirt, oil and bacteria that accumulate on the skin’s surface during the day. Each wipe is comprised of a mixture of soothing Aloe Vera, Fresh Peppermint Oil and Invigorating Ginseng. What we thought? When the term ‘wipe’ is used, you instantly think ‘lightweight, flimsy’ medicinal wipes that tear on impact. The whole ethos of the Wingman brand is built around man, and the Wingman... Read More
[CLOSED] Win a ‘Stench free Year’ courtesy of SureMen
Currently the UK’s best-selling male anti-perspirant aerosol brand 1, SureMen have teamed up with Ape to Gentleman to offer you Free SureMen Deodorants for a Year. That means you can spend the entire 2011 Stench Free! SureMen Quantum, Original, Extreme and Active deodorants are proven to work at temperatures up to 58º – the hottest temperature ever recorded on earth – providing underarms with strong protection against wetness.... Read More





