Interactive Magazine: FHM Collections A/W 2011

I first came across FHM Collections in 2002; then it was a standalone publication back in the times when Dior was Hedi Slimane and Hedi Slimane was Dior. Now it has been condensed into a fashion supplement dealing with accessible brands rather than solely the high fashion elite – a different approach to their publication of yesteryear.  Complimentary with FHM’s October issue, this FHM Collections is the first fully interactive, standalone fashion... Read More

Gentiquette: Diesel Turbo Denim Challenge…

Denim (or ‘de Nimes’ where it originated from) has been a staple ‘cloth’, professional and social alike, for the last century, if not even longer1. However gone are the days where jeans were worn in a bath to mould them to the required leg shape and denim is now rarely worn as work wear, so getting your denim to ‘vintage’ looking age is a much tougher process. Thanks to ‘denimology’ and Diesel, you can now achieve this vintage... Read More

2010 – Death of the Magazine…?

Well I for one sincerely hope not. I write this while looking at a stack of magazines almost as tall as I am (bear in mind I’m 6’2), and thinking back to what made me purchase the magazines in the first instance. I recall my thirst was driven by fashion, the desire to know what is going, and when, new styles new designers, intriguing photography, new trends, an opportunity to align my opinions and ideas with those of the experts. I remember the... Read More

Men’s Health or FHM?

Recent ABC figures are reporting that lifestyle and self improvement magazine – Men’s Health is just 20,000 readers behind ‘lads mag’ favourite FHM. In brief, the article highlights the growing trend of men choosing lifestyle and self-improvement magazines over the “beer and boobs-fuelled” offerings. Source: PR Week UK. My take on this. I enjoy reading Men’s Health and FHM – is there anything wrong... Read More