L’Oreal Men Expert: Ask the Expert
You would be forgiven for thinking that this was a promotion1 for a fine Belgian beer, or an expensive whiskey, but it soon becomes apparent that it is for none other than L’Oreal’s Men Expert. The new face of L’Oreal Men Expert, is exactly that, an expert at being a man, dispensing his advice on man skills to all Ape’s (and Gentlemen) worldwide. To find the answer to any question (or have your Facebook profile picture ‘Gentrified’),... Read More
Aqua Sheko Fish Therapy Spa
Following on from the launch of Aqua Sheko on Monday, we have some images of the tanks and spa itself for those that were wondering (like us) exactly what the ‘new’ concept treatment would entail. At first glance you would almost fail to recognise the fish tanks were even there with the oriental inspired décor more like that of a West End bar, rather than an aquarium or spa. As it is a foot treatment you’ll only need to remove your footwear... Read More
sen7 Fragrance Atomizer
Summer. It’s pretty warm at the moment and with higher temperatures still on the horizon, keeping fresh this summer may be a difficult task. To begin with, make sure you have a reliable anti-perspirant (as opposed to deodorant) and keep your summer scent topped up while on the move. This doesn’t mean you bathe from head to toe in your scent of choice, simply stick to the normal application rules (i.e. spray your pulse points), but... Read More
Polo Classic Fragrances to Go…
Travelling laws are getting more stringent by the year; the scene of ‘distressed’ holiday makers frantically rooting through their previously perfectly packed luggage has become all to regular. You’re then forced to dispose of nearly new toiletries in the bin, which no doubt some more astute employee at the airport will be making a small fortune from. Grooming brands are slowly but surely recognising this issue, and are starting to produce... Read More
Face Kit by Anthony Logistics for Men
Being on the go is no excuse for a scruffy, oily, and generally disheveled look, ever! The Anthony Logistics for Men Face Kit is a four-in-one solution that will help you look your best. The set comes in a handy and reusable four pocket bag and includes Glycolic Facial Cleanser with aloe vera, Facial Scrub (great for ingrown hairs), Shave Cream (must try), and After Shave Balm (greaseless and all-natural). www.nivenandjoshua.com Read More
Men prefer to buy Male Grooming products online
It’s Official; Men prefer to buy their male grooming products online. In a recent poll, *Ape to Gentleman readers voted 53.3% in favour of the online grooming stores to cater for all their male grooming requirements. The next most popular shopping venue was the Supermarket with 18.7%, followed by Beauty counters with 9.3%. Male grooming salons came a rather surprising 4th (8.4%), but then given the scarcity of male grooming venues, it should be... Read More
How to get that perfect wet shave – A beginners guide
Firstly, you may be wondering why you would want to wet shave in the first place? As you are probably already aware, there are a number of high-tech electric razors on the market these days, so this would seem like a fairly understandable question to ask yourself. But the answer is a very simple one. If you are looking for a more effective shave that also offers you better looking and healthier skin, then traditional wet shaving is your only viable... Read More
How to look after your hands: Non-Oily Hand Creams
The handshake is more often than not a gentleman’s first point of physical contact with another person, and hence a vital part of the overall first impression you leave with that person. While some men still find it ‘unmanly’ to use moisturisers, inevitable trips to the bathroom and general everyday tasks will dry out your hands. Now back to the handshake; granted you don’t want them to have to wipe their hands after shaking yours (greasy... Read More
Ultimate Gift: Church’s Valet Box
Well and truly English, Church’s was founded in 1873 by Thomas Church and his three sons Alfred, William and Thomas Jr., who could count on family experience in the production of handmade men’s shoes dating back to 1675. Now that is what you call Heritage. Furthermore Church’s is based in Northampton, a county which has been the centre of a flourishing leather and footwear industry since the Middle Ages. So it’s fair to say that if you want real... Read More
“Rubber Incense” by Editions de Parfums Frederic Malle
Picture this scenario: You have a dinner date with ‘Miss World’. Understandably you go through the full rigour of your male grooming routine in its entirety, following the most in depth grooming regime to the last letter. You’re looking sharp, in fact better than that – you’re looking pristine. The date goes well, almost too well – the next venue suggested is not a bar as you’d intended, but your home. However on opening the... Read More
