British Grooming: Soap & Glory for Men
As the men’s grooming industry grows we are starting to see the market dividing into one made of niche brands, all with their own points of difference appealing to men on different levels, be it price, performance, packaging and branding. This is good thing Gentleman; performance aside, more brands to choose from means more opportunity to show your individuality, and to find a brand that represents your personality. Take a look at refreshing UK... Read More
Aramis Father’s Day set 2010
This is a second time the Aramis fragrance has been featured on Ape to Gentleman in recent weeks, and that is no coincidence. This time we look at Aramis with an eye on Father’s Day 2010, on which we’re expecting Father’s to be inundated with grooming products galore. This year by all means introduce them to new grooming products and ranges, but ease the process with familiar gifts, such as shaving gifts and timeless fragrances. There aren’t... Read More
The Body Shop For Men Maca Root range
The new Body Shop For Men Maca Root range contains their new secret weapon, Peruvian Maca Root, which is famous for its energising and libido enhancing properties. Maca root is not only known as ‘Peruvian Viagra‘ it’s also known as one of the latest “superfoods”, and has sustained communities in Peru for centuries. The naturally-growing maca root included within the For Men range helps maintain skin firmness, working... Read More
“Rubber Incense” by Editions de Parfums Frederic Malle
Picture this scenario: You have a dinner date with ‘Miss World’. Understandably you go through the full rigour of your male grooming routine in its entirety, following the most in depth grooming regime to the last letter. You’re looking sharp, in fact better than that – you’re looking pristine. The date goes well, almost too well – the next venue suggested is not a bar as you’d intended, but your home. However on opening the... Read More
Joop! Homme Hot Contact
This summer Joop! has decided to make a return, albeit a limited (edition) one to men’s fragrances with Joop! Homme Hot Contact. Following on from its predecessors Joop! Hot Summer and Joop! Electric heat, Hot Contact is apparently “All about sexual energy and teasing sensations!“… Interesting. The limited edition fragrance itself is described as an oriental composition borrowing notes from Joop! Electric Heat. Top notes are grapefruit,... Read More
Organic Homme by The Green People
Organic Homme from the Green People provides ten organic answers to a natural male grooming regime. The products are made with certified organic formulations and fairly traded ingredients, plus an innovative new age reversal formula in moisturisers no.4 Skin Guard SPF15 and no.7 Active Fix for younger looking skin. The Organic grooming range is designed to combat everyday grooming problems like razor burn, skin irritations, in-grown hairs and itchy... Read More
Radox Antibacterial Hand Gels
We’re back on the ‘wash your hands’ theme gentleman, and to make it even easier for you, this time you don’t even have to use water. Each Radox Hand Gel has been formulated to guarantee 99.9% germ killing with the extra benefit of added moisturisers, leaving hands clean, hydrated and smelling fresh. Available in three different scets, each hand gel has been designed to be used when there is no water around to wash your hands properly.... Read More
Ape to Gentleman Interview: Jonathan Long, co-founder of Lockonego
Founded by super-stylists Jonathan Long and Ben Cooke in 2005, Lockonego’s exclusive session styling has been featured everywhere from the catwalk and the fashion pages to the world of A-list celebrity, with David (and Victoria) Beckham and Leona Lewis just some of their recent collaborations. Now Lockonego is fast becoming one of the go-to places in London for male grooming. Ape to Gentleman caught up with co-founder Jonathan Long to find out why. EA:... Read More
Menscience Advanced Antioxidants
Antioxidants have been receiving a lot of attention in the media recently for the role they play in a number of body functions, including providing protection against signs of aging. (For an in-depth definition of what an antioxidant is, read the MenScience article Antioxidants & Aging). While medical professionals have seen how antioxidants can benefit men’s bodies for many years now, a whole new generation of antioxidant substances are being... Read More
Performance Remedy by Jack Black
Jack Black was founded more than 10 years ago by Curran Dandurand, Jeff Dandurand and Emily Dalton to offer men a dramatically different personal care line. The new Performance Remedy range embraces this ideal with by fusing the latest technology with premium ingredients, vitamins and healing botanicals. The Performance Remedy products combine acclaimed PureScience technology with highly effective Eastern and Western herbs in holistic, performance-enhancing... Read More





