Spring Summer Fragrance
As the climate changes so does our sentiment as temperamental moodiness is replaced with a fresh optimism that comes with Spring. Today we look at three timely fragrance releases that don’t ‘re-invent the wheel’ per se, but rather opt for an ‘if it ain’t broke don’t fix it’ approach to reinvention. Jean Paul Gaultier Le Male Summer For the Spring Summer this modern classic follows an Urban Jungle theme leading on from the recent... Read More
Byredo M/MINK Eau de Parfum
The softening of the climate, the increasing hours of daylight and the influx of fragrance news are indicators that Spring is on the horizon. Ape to Gentleman present to you a new fragrance from Byredo, Eau de Parfum M/MINK – a collaborative effort between Byredo and creative partnership M/M (Paris). The story began in 2009, when Michaël Amzalag and Mathias Augustyniak of M/M (Paris) invited Ben Gorham of Byredo to their studio in Paris and... Read More
Top 10 Spring Fragrances For Men
In spring a young man’s fancy turns to a new fragrance. Every season we see new trends evolve and develop, so one cannot be categorical about what should be worn and when. However a good spring fragrance has a certain hallmark – an atmosphere of well-being, excitement and optimism: a sense of uplift without being anodyne or hackneyed. Here are our 10 best for 2011: 1. ANGELIQUES SOUS LA PLUIE – Editions de Parfums The wonderful... Read More
