One Perfect Cube


The Friday Five returns to Ape to Gentleman after a one month hiatus to bring you the best of the best to grace our desks this week at the Ape to Gent HQ.  To kick off this week’s proceedings, a piece of clever horological art from German designer Florian Jenett. Once every 24hours the 3 clocks hands will align to form the image of the perfect cube.


“One Perfect Cube appears as a pure form at first glance, as an animated drawing undergoing a perpetual metamorphosis, whose creator is not quite sure about which shape it is finally going to take. Or, in fact, what it was once before. How is one to know? The image is structured by nine lines, conceived from the hands of three clocks, three lines of which move across the face at one time, tick-tock, according to the same congruent rhythm”

Think before you Write


The DBA Pen is the only 98% biodegradable pen in the world. It’s also the only pen to use an ink made from simple, environmentally responsible ingredients. Manufactured at a wind-powered facility in the United States, it was designed as a responsible alternative to the wasteful and often toxic pens we’re guilty of using almost every day. And with its straightforward design and rollerball tip, the DBA Pen looks good and writes well too. Get involved Gents. via BuzzBeast

Ralph Lauren Rugby


The Ralph Lauren Juggernaut rolls on with their new Fall/Winter range from their Rugby collection, aimed at the modern collegiate. Browse and enjoy.

Smirnoff Nightlife Exchange Project


After three months of scouring the globe for the world’s greatest nightlife, the Smirnoff Co. finally reveals that it is the best of Miami’s nightlife culture, that will be arriving in London on 27th November for the epic finale of the Smirnoff Nightlife Exchange Project.   The event at the Troxy is part of the one-of-a-kind project in which 14 countries have paired up to swap nightlife.

Ensuring it is an unforgettable night, fans can expect a live performance from the infamous all American hip-hop band featuring Pharrell Williams N*E*R*D.  Joining them will be BBC Radio 1 DJ Zane Lowe, having presided over the best of British nightlife and been the driving force behind the project in Great Britain, Zane will be taking to the decks for an exclusive Miami inspired DJ set alongside cut and paste supremo Jaguar Skills.

In turn, Miami will receive the best of Britain’s homegrown nightlife, as voted for by the public and curator Zane Lowe. Here’s what he had to say:

“I’m incredibly excited to see the best of British nightlife come to life for the people of Miami to enjoy. After weeks of voting and some extraordinary suggestions on what makes our nightlife truly unique, the event on November 27th promises to be a one-of-a-kind experience. Miami, I hope you are ready!”

Visit to win tickets to the events

Six Scents Parfums: Series Three Launch


Each year, Six Scents pairs visionary fashion designers with leading perfumers, pushing for creative olfactory interpretations around a central theme, with its sales supporting a charitable cause.  This year, the project investigates the nature of childhood memories and the influence of adolescence on identity. It features unisex fragrances from designers Alexis Mabille, Mary Katrantzou, Junn.J, Rad Hourani, N.Hoolywood, and Ohne Titel in collaboration with perfumers from Givaudan.

Beginning in November 2010 and culminating in February 2011, global launch events for Series Three will be held in key cities including New York, Paris, Seoul, and Beijing.  In addition, a special outdoor sculpture and indoor video installation with artists Olaf Breuning, Heather Sommerfeld and Rad Hourani will be held at The Standard hotel, Miami Beach to coincide with Art Basel Miami Beach 2010.  The films will premiere over the next few weeks on the Six Scents website (; selected films will debut on The Standard Culture site during Art Basel.

More about the Six Scents collection to follow…