HUGO BOSS Parfums have just announced the signing of England goalkeeper Joe Hart for their #SuccessBeyondTheGame and BOSS Bottled Unlimited fragrance campaign.

Mr Hart will front the 2014 ‘Success Beyond The Game’ campaign and new limited edition fragrance, BOSS BOTTLED. UNLIMITED.

“We are pleased to collaborate once again with some of the world’s finest footballers who have achieved success beyond their discipline, bringing them together with the HUGO BOSS male fragrance portfolio for this unique campaign.” Guillaume Tardy, Global Marketing Director, HUGO BOSS Parfums

With vibrant green notes, BOSS BOTTLED. UNLIMITED has been created with a blend of refreshing mint and evergreen cistus, combined with juicy pineapple and masculine woods. The result is an invigorating and aromatic scent.

Joe Hart shares his views on success, how to achieve it and how to sustain it:

“To succeed, you have to be committed to what you do and love what you do. I’m really passionate about my job and give it my all. I’m so lucky that I’ve always had a team around me that have helped me get to where I am today – family, friends, and coaches. You have to take every opportunity possible and you just have to keep going, keep improving and constantly moving forward.”