A Paul Smith suit has long been an essential in every style-conscious man’s wardrobe – now the British designer has stepped out into the fragrance industry.

Taking inspiration from the simple elegance of fine tailoring – this woody fragrance embodies the style of Paul Smith: effortless, contemporary and eminently wearable.

“Essential is for the man who demands the same things from his fragrance as he does from his clothing, He’s gentlemanly but contemporary at the same time. He knows who he is and is confident with his sense of style, which is classic with a hint of surprise and a sometimes sense of humour.” – Paul Smith