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Shiseido Total Revitalizer Eye

Conceived in 1872, the Shiseido name has long been synonymous with superbly crafted skincare and grooming products. The overall depth and philosophy behind the brand far outweighs the discernible practice…
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Shiseido – a brief history

Beauty is universal, thus the products which serve beauty should also be universal. Yushin Fukuhara, company founder. Shiseido, the oldest and fourth largest cosmetics company in the world was founded…
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Feather Light UV Protection

  Skincare technologists Shiseido have just introduced their new Urban Environment UV Protection. The feather-light daily sunscreens protect against UV rays, dryness and air pollution. The gents (and no doubt…
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Shiseido predict growth in China

  Some interesting news from Tokyo regarding beauty giants Shiseido. The company is expecting no less than double-digit growth from the burgeoning Chinese skin care market. Masaru Miyagawa of Shiseido’s…
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Shiseido in 2010

  Japanese beauty giant Shiseido has hit the ground running this new year with the news that they have acquired the shares of their current Swiss distributor. The Geneva based…