Shot by Vincent Peters and featuring Charlie France (Models1) the Gieves & Hawkes S/S 16 campaign imagery was designed by the Savile Row mainstay to evoke the balmy, tropical heat of Havana, Cuba. Cinematic and lit in Peter’s customary style, the campaign launches Feb 5th online.
- Photographer: Vincent Peters
- Talent: Charlie France
- Creative Direction: Jason Basmajian
- Styling: Paul Mather
- Grooming: Lee Machin / Caren Agency
“This campaign truly reflects the Brand’s vision for the SS16 season; a balmy and dramatic setting infused with the essence of the British gentleman and Savile Row style but in a relaxed and more laid-back way. It was an absolute pleasure to commission and work with Vincent on this project.” – Head of Marketing & PR William Matthews