Men’s clothing e-commerce store Mr Porter has decided to expand it’s men’s grooming and skin care offering from October 2013. A dedicated area of their website will showcase a selection of products from 8 men’s grooming brands, from around the world.
Products will be available to buy individually as well as a range of boxed gift sets from brands including Aesop, Baxter of California, Santa Maria Novella (exclusive 10 piece collection), D.R. Harris, Malin + Goetz, Perricone MD, Le Labo and Czech & Speake.
The move mirrors that off Mr Porter’s sister site Net-A-Porter where the company attempts to marry fashion with beauty. Both are owned by Richemont – a luxury goods conglomerate based out of Switzerland.