California tech company VSCO have teamed up with Oakley to create a collection of free presets for their iOS and Android app that replicate Oakley’s revolutionary lens technology, #PRIZM.
To simulate their technology within the app, color scientists teamed up with Oakley engineers and co-created presets that powerfully enhance visual clarity and contrast, just like the #PRIZM Lenses.
The presets are available to download now for a limited time on the App Store.
Founded in 2011, VSCO is based in Oakland, CA, and has a mantra of empowering and inspiring people everywhere to create, discover, and connect.
In addition to the launch of the new presets, VSCO called on members of their community to capture moments that epitomize Oakley’s #CantStop mantra.
From the perspective of athletes obsessed with sport, we get a glimpse into the worlds that motivate and inspire each individual to continually quest for more.
As you embark on your next outdoor adventure, capture the views that surround you and edit your images with the new presets, and for a chance to be curated to their Collection, publish those images to your VSCO profile using #CantStop.