With the launch of 04 Petrana, Odin Fragrances is now available at By George in Austin, Texas. Odin Fragrances and By George will celebrate the launch with Odin Fragrances co-partner David Pirrotta, who will be in attendance to meet with customers. Known for his expert brand strategy knowledge, Pirrotta is the newest addition to the Odin Fragrances team, who continue to expand the fragrance library with the introduction of 04 Petrana.

04 Petrana’s modern interpretation of time-honored fragrance traditions, reveals itself in the foundation of wild orris root and green violet leaf absolute. Herbaceous coriander, spicy pink pepper and deep purple cassis float above the blooms infusing luminous freshness. Touches of earthy spice and pepper round out the experience. The event is open to the public and will take place at the store located at 524 North Lamar with cocktails provided by Maker’s Mark.

Thursday, November 4th from 4pm to 8pm,
524 North Lamar
Austin, Texas 78703