British designer Oliver Sweeney is taking shoe customisation to a whole new level with their ‘Walk of Art’ pop-up in Selfridges, London.
Following the triumph of last year’s ‘Tattoo Your Shoe’ event, the luxury department store has invited Sweeney to once again encourage customers to get creative with footwear.
This time around, the popular pop-up allows visitors to choose from a range of customising options:
- Tattoo your shoe.
- Tamponato (Italian art of hand colouring shoes).
- Choice of coloured laces.
With endless ways to personalise your shoe, you can leave with not only a smile, but the knowledge that you have yourself a truly unique pair of Sweeneys.
Oliver Sweeny’s ‘Walk of art’ is open until 19th August