Drawing on 125 years of razor production, Wilkinson Sword have released their latest 5-front blade razor- the Wilkinson Sword Hydro 5. Their primary focus is is improved skin protection during shaving, including technology that surpasses outdated lubrication strips, instead opting for innovative gel pools designed for an improved glide.
- Hydrating Gel Pools– lasting up to twice as long as other lubrication strips on the market (41% Simpson Carpenter Quantitative study, May 2015). The gel provides thick coverage to spread evenly across the face, leaving the skin feeling protected throughout the shave and hydrated for up to one hour after each shave- this is something a conventional strip can’t do.
- Flip Trimmer– revealed with a flick of the thumb; the hydrating gel pools flip back to reveal a blade for precision and control in hard to reach areas such as under the nose.
- Skin Guards and Reduced Blade Span– the new guard bars and reduced blade span on the Hydro 5 have been redesigned to improve comfort, safety and prevent skin pinching.
- Handle– the handsomely coloured ergonomic handle gives the razor a full range of motion fitting well in the hand and providing you with a more comfortable hold and control whilst shaving.
These innovation go a long way in satisfying the 71% of men claiming to have sensitive skin. Wilkinson Sword have also launched Hydro 5 Sensitive, the only 5-blade sensitive razor on the market. Containing all of the features found in the Wilkinson Sword Hydro 5, but with Aloe Vera and Vitamin E built into the hydration gel pools to help soothe skin that is prone to being sensitive.
The new Wilkinson Sword Hydro 5 (RRP: £9.99) and Hydro 5 Sensitive (RRP: £9.99) along with the updated full range (Hydro 3, Hydro 5, Hydro Power 5 Select and Hydro 5 Groomer) is available from retailers and supermarkets now.